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Welcome to CGTM

Commercial Go To Market Expertise
As your coach, consultant or fractional chief revenue officer
Covering Leadership, Marketing, Sales, Partnerships, Strategy, and RevOps

Delivering you the space needed to prioritise growth opportunities

Data driven & creative customer centric approach to deliver revenue generation and growth.

Prioritising growth opportunities
for your business

Our superpowers

 

Coaching CEOs and C-Suite

 

Consulting on GTM Strategy

Revenue architecture

Fractional Chief Revenue Officer

 

Illustrated image of a team working on a project together

All businesses can encounter chaos and overwhelm;

your strongest competitors to success

What types of companies do you support?

Early stage revenue to pre-IPO

 

How do we do help? 

We get to know you, your team, and your business

Review your data, conduct research, and gather insights 

Compare the information to industry best practice and design steps for improvement

Streamline your priorities
 

Together we find your market focus and improve velocity

Develop clarity through process and standardise through definitions, funnel, metrics, and KPIs 

Throughout we are transparent and open 

What can you do?

We coach, consult, and provide fractional support depending on your priorities and needs.

The recommended contract is 12 months to ensure we can strategise, execute, and embed the changes. 

Client Reviews

Dr Ram Raghavan
CEO & Founder
Kaya

I had the pleasure of working with Claire and was really impressed by her ability to cut through noise and identify the core challenges...she helped us develop our GTM, product marketing strategies.

 

One can easily get carried away with the routes to take and Claire helped the team remain focused and always brought the conversation back to what a customers challenge was.

 

She moved us away from thinking product features and benefits to empathising with the customer pains and challenges. I loved her customer centric/focused approach and her ability to clearly articulate and effectively communicate empathetically. 

James Bryce
Founder & CEO
Speech Intelligence

Claire has significant capabilities. She is a strong organiser, her platform. She acquires skills quickly, and knows how to blend them, a differentiator and a rare skill in itself. She is rigorous and pays attention to detail.

 

She's extremely good at asking questions, and I've experienced this from both a customer success perspective and a sales generation perspective.

 

She gets to bottom of things. She pushes for results. She's not scared to make bold moves, and she uses technology like a knife and fork. 

Our lead consultant

Colour profile shot of our lead consultant, Claire Cooper

📈Building global B2B businesses from pre-seed to pre-IPO. Expertise in marketing, strategy, sales and RevOps with SMB to enterprise customers.

Built communities from standing starts with in person and online events. 

 

♥️ Claire cares deeply about your business, team and making you a success. With CEOs, as or with C-Suite delivering revenue through cross-organisational projects.

🙏Experience with teams of 2 to 150+ with world-class technology in PE, VC, angel investment, and bootstrapped companies.

👩‍💻 Passionate about technology and continuous learning. Holds advanced  revenue certifications.

Claire Cooper

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